C & B INFORMATION AND GRAPHIC DESIGNING
We at C & B Information take our designs through a stream of processes to ensure that they manage to be creative, in order to break the clutter that exists, and be effective, in order to generate the results that the client desires. The visualization of the design is tested in a controlled environment and is also debated with the client. The selected concept is then taken to the creative team to execute the same. The final execution is again tested for its relevant cues, cultural components and brand associations that it manages to generate. This way we ensure that it is creative and effective at the same time.